Essence Nicole Smith is a rapidly rising YouTuber who has garnered a substantial following of 300,000 subscribers by sharing a diverse array of content, including beauty and hair tutorials, challenge videos, vlogs, and more. Before launching her YouTube career, she was already active on social media platforms like Twitter and Instagram. In May 2016, she posted her first YouTube video titled "Welcome to My Channel!" and quickly began to attract a loyal audience. Alongside her online endeavors, Essence attended Central Michigan University, where she was part of the class of 2019.