Ellie Willans is a British self-taught makeup artist who gained widespread recognition through her @elliewillansmua TikTok account. Known for her unique beauty tutorials and transformation clips, she has attracted more than 130,000 fans on the app. Ellie began her professional journey at The Hidden Secret salon in Batley, England. Her creativity and skill were showcased when she posted an Instagram photo on Christmas Day 2019, featuring Rick and Morty characters painted on her face.