Austin Armstrong is a social media star who has risen to fame through his austintarmstrong TikTok channel. Known for his comedic story times and content created with The Schnacky Fam, he has garnered more than 130 million likes. In addition to his social media success, Austin founded the luxury clothing company Novello and Co. and has a background in modeling. Since launching his TikTok channel in May 2019, he has amassed over 3.7 million followers and often goes live nightly to engage with his fans. His popularity extends to Instagram as well, where he has gained more than 500,000 followers. Some of his most popular TikTok videos feature duet reactions to other users' hat tricks.