Abi Butcher, known on TikTok as abibxbz, has gained prominence for her engaging POV, story time, and other popular TikTok content, amassing over 850,000 followers. Beyond TikTok, she extends her influence to Instagram, where she shares fashion-forward posts and sponsored content on her abibxbz account. Abi launched her TikTok journey in September 2019 with a video captioned "If you wanna little more confidence." Her creative partnerships include collaborations with brands such as LuxeBae, Shein, Pretty Little Thing, Motel Rocks, Boohoo, and DollsKill.