Abdullah Ali is a short-form lip-sync and dance content creator who gained popularity for sharing videos on his former TikTok account, abdullahalimusic. His content, which often featured positive messages about being true to oneself, attracted more than 650,000 fans on the platform. A musician as well, Abdullah released his first EP in 2017, with his best-known single being "Figurine." From a young age, he developed a passion for singing and was determined to find a platform to share that passion with the world. To increase the reach of his videos, he frequently tagged them with the For You hashtag.